Beneath the volcanic surface of Bronte, 700 meters above sea level, comes Merlot ‘Sensi,’ a pure expression of the Merlot varietal, enriched by Etna’s unique soil. This wine captures the essence of Sicily with its intense ruby-red hue and an olfactory bouquet that weaves sweet spices and vegetal notes with cherry undertones. Its vinification, meticulously cared for in steel silos and aged in French oak barrels, gives a smooth, balanced sip with good persistence and a pleasantly savory finish. Each glass of Merlot ‘Sensi’ invites a sensory journey to the heart of Sicily, a perfect companion for braised beef, medium-aged cheeses and the rich Mediterranean table.

Oil on canvas entitled: Drink!

Incorpora’s work “Let’s Drink!” captures a moment of intimate human reflection, wrapped in the warm hues of Merlot. The image of the squatting man, clutching his mug of wine, is a living tribute to the earth and its bounty. The feet firmly clasped around the chair are not only a physical anchor, but evoke the hypothesis of human evolution: the liberation of the hands that, here, celebrate the joy of drinking, paved the way for the development of the brain and intelligence. Incorporated through the color contrast between the cobalt blue and ruby red of Merlot, it weaves a narrative that transcends the simple act of drinking, inviting a deeper meditation on existence. Each sip of Merlot ‘Sensi’ thus becomes a tribute to this deep connection between man, wine and the land of Etna, telling stories of evolution, art and the perpetual cycle of life.